Increasing brand awareness one story at a time.
Resume
Account Executive & Copywriter
Copywriter & Account Executive
March 2022 - January 2023
Communications LAB
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Conceptualized and executed campaigns, increasing reach up to 1,100% with team
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Strategized and created social media editorial calendars, newsletters, blogs, website copy, digital marketing collateral, graphics, and video scripts for over 10 clients
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Trained interns to create copy for deliverables
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Created fillable forms and KPI reports clients for Digital Marketing Department
Freelance Marketing Associate
June 2018 - January 2020
Sticky Grams & Meraki Artisan Bars
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Conducted product research and oversaw development/compliance of CPGs
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Audited inventory and processed purchase orders
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Maintained strong customer and client relationships
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Collaborated on promotional items and supported public outreach events
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Coordinated launch parties and assisted booths at conferences
Freelance Copywriter & Content Creator
January 2011 - June 2018
Self employed, Remote
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Drafted NDAs and detailed outlines for projects
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Employed client resources for accurate research, correct citing, and line editing
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Wrote technical copy for white pages and product packaging
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Social media management and website maintenance
Highlights
2022 MarCom Awards
Public Relations
Strategized Editorial Calendars and Digital Marketing collateral to support client initiatives. Clients won 2 Platinum MarCom for Public Relations.
Skills
Digital Marketing
Google Search Ads and GAIQ Certified
Market Analysis
SEMRush Competitor Analysis Certified
Product R&D
Conceptualization, Compliance, and Packaging
Content Management
Copywriting and Social Media Calendars